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The cargo door is open. There are men on either side of the palette pushing it out of the back of the plane. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393535042-GK7OALDW6VT1ZFGUWSUS/BUD+CAMO+02.jpg Work - 002 We cut to an aerial drone shot of a bus driving through an open desert-like area. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393535413-MX9BXB46888GD6YCXIN2/BUD+CAMO+03.jpg Work - 003 We cut to inside the bus, look down the aisle, and see that the bus is filled with rows of veterans. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393535479-JCW762SQN960KI3FUZIS/BUD+CAMO+04.jpg Work - 004 We’re now outside the Bud brewery in St. Louis. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393535786-IE0D6LQ6YNVONVKV7FRG/BUD+CAMO+05.jpg Work - 005 Cut to inside the brewery where a veteran brewer is walking through the brew house atrium, he’s carrying a case of Bud, but we can’t see the packaging. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393536266-K7PNRM51INXBNQ4W1AZT/BUD+CAMO+06.jpg Work - 006 We cut back to inside the bus, here we see close-up shots of individual veterans staring outside the windows in anticipation of what’s to come. Some of them are wearing their Veteran hats. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393536617-MAX3RH9V448S0YNEZKK1/BUD+CAMO+07.jpg Work - 007 Cut to our veteran brewer passing by a wall of photos of past and present veterans at ABI. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393536714-ZD0SEE3OEPAWEGEZOVIW/BUD+CAMO+08.jpg Work - 008 Veteran walking through the warehouse with the beer. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393537023-NYGZ0PKOM7TZFKXKFQHC/BUD+CAMO+09.jpg Work - 009 With the camera positioned inside the truck, we see our veteran brewer load the case of Bud into the truck. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393537346-DQQ6Q9TH7VPSSS7ZP4L4/BUD+CAMO+10.jpg Work - 010 The truck door closes. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393537747-COZVE80DCUULOLX31XTI/BUD+CAMO+11.jpg Work - 011 The truck door opens and two guys in gear are on the other side to unload the beer. We see that we’re on an airport tarmac. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393537775-ND90093OB5NLKCPDTIR9/BUD+CAMO+12.jpg Work - 012 We’re inside the plane now as the doors open and the palette is being prepared for the drop. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393538140-HCYPEEXQDIRHE4P38TMT/BUD+CAMO+13.jpg Work - 013 We’re now on the ground in Coolidge as the bus pulls up to the drop zone. The vets and Major Dan get off, they’re all looking around curiously. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393538691-BH9IV7CURPW1ASD44L84/BUD+CAMO+14.jpg Work - 014 There are men on either side of the palette pushing it out of the back of the plane. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393539024-NGMS5KKWQKK7J2ZILQ5F/BUD+CAMO+15.jpg Work - 015 We’ll capture the palette falling out of the plane from bottom-up. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393539487-LD1USGGQ91ZUY36XRCQF/BUD+CAMO+16.jpg Work - 016 We cut to the vets on the ground. They’re all looking up in the sky at what’s happening. We capture their candid reactions. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393539504-ZP1MZ82WHR1P8BM41O01/BUD+CAMO+17.jpg Work - 017 The palette sets onto the landing area. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393539839-VBVTE1CWPCMDJ2GU0L3G/BUD+CAMO+18.jpg Work - 018 Over the shoulder shot of a veteran cracking open the palette. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393540277-FTAO1MVL5BHPLO5O86SJ/BUD+CAMO+19.jpg Work - 019 Hero shot of the camo bottle in veterans’ hands. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610393540774-X1YMEBEQBVWOFPXC0N0B/BUD+CAMO+20.jpg Work - 020 Major Dan and vets toasting. 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story online can make all the difference. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/bc4ff16d-f224-41cd-a7ca-5d42a6ae38ac/PSD-3.jpg Work - Make it stand out Reworked the Audible homestead page on Amazon.com. Worked closely with stakeholders to optimize the user journey, create a scaleable system, and revamped look & feel. https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/0e41c677-c9f5-4069-a843-ad75ee251690/MacBook-Pro-with-Vase-Mockup.jpg Work - Make it stand out Created hero assets for Amazon homepage, promoting a variety of audiobooks & podcasts, as well as global events such as Hispanic Heritage Month and Asian American Pacific-Islander Heritage Month https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1764370413925-9C3R2CT7G59S01URCY93/1.png Work https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1764370413963-VIGA1ANAB4HYN42QTI1R/2.png Work https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1764370417454-808HOZ6R4J8GKDW0LRZ0/3.png Work https://www.andy-lu.com/hello daily 0.75 2025-11-30 https://images.squarespace-cdn.com/content/v1/54206f15e4b000f168034268/1610745810828-GLK4T2WIQU0KO4RVOZVH/DSC02954.jpg Hello - Hello there! 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